BOTANY ESSENTIALS
Inspiration:
Elevating an age-old tradition to a desirable modern lifestyle brand
In a
nutshell:
An established Australian skincare manufacturer wanted to bring their own skincare brand alive and desirable in an overcrowded natural and wellness industry. We wanted to give these beautiful and natural products a modern edge to attract a youthful market, celebrating a local product with authenticity without compromising design and aesthetics.
Work
completed:
Branding, packaging/labels, promotion material (posters, postcards, point of sale, press ads, trade-shows stand design and display), business items (business cards, price lists, order forms), illustration (original work on Naturals Baby range), creative direction, photography and product styling.
